Business owners carry a lot.

The numbers. The pressure. The decisions. The constant feeling that everything depends on you.

Bubblegum Accounting was created to bring more clarity, structure, and breathing room to the way businesses operate — through practical financial support, stronger systems, and conversations that actually help move things forward.

Founded by Vanessa Armstrong, the practice brings together decades of accounting, operational, and business experience, alongside a trusted network of experienced business associates.

Experience you can rely on

Good bookkeeping matters. So do clean records, payroll, GST, and financial visibility.

But business doesn’t operate in spreadsheets alone.

Behind every set of numbers are decisions, habits, systems, pressure points, and people trying to hold everything together.

That’s why our work connects three key areas:

• Financial control

• Operational improvement

• Leadership & capability development

Because when one area improves, the others usually follow.

Leadership, capability & development

Sometimes the real challenge isn’t the numbers.

It’s decision fatigue. Lack of clarity. Avoiding difficult conversations. Carrying too much responsibility for too long.

Our coaching work creates space to step back, think clearly, and approach challenges differently.

This may include:

• business performance coaching

• financial capability development

• leadership support

• bookkeeping coaching

• practical money skills for the next generation

The focus is meaningful change that lasts — not quick fixes or surface-level motivation.

Our business associates

Bubblegum works alongside experienced professionals with backgrounds in organisational development, executive leadership, strategy implementation, and coaching.

Their experience spans senior leadership roles within large international organisations, supporting organisational performance, leadership development, change management, and strategic facilitation at director level.

It means clients can access broader strategic insight when needed — while still working within a relationship that feels personal, practical, and grounded.

How we get started

Every engagement starts with understanding where things are at now — what feels unclear, what’s creating pressure, and where support is needed most.

From there, the approach evolves naturally around your business, your priorities, and the kind of support that will genuinely make a difference.